E-commerce trends

Since 2020, customers’ shopping behavior has changed drastically. In addition to a dramatic rise in online shopping, over 75% of U.S. consumers have switched to new brands (according to a study by McKinsey). In an age of online shopping, how can you help customers find...

Now that the holidays are over, online businesses might take this time to review their processes and solutions as we head into the New Year. What can you be doing to meet rising customer demands? Ship faster? Improve the user experience? Save time internally? Online...

ShipStation is a web-based order management and shipping software which automates the shipping process for e-commerce retailers of any size. With direct integration with over 100 of the industry’s top carriers, marketplaces, and selling channels, ShipStation is positioned as a leading choice for online sellers; in fact,...

Massive shifts in the way we do business and how customers behave will carry over into the future, with many becoming the new pillars of e-commerce. Here are four e-commerce trends in mind for 2021. Video Marketing Remember the days of direct mail campaigns full...

As we move into the new year, there’s an even stronger push for better health in 2021. Beyond the typical resolutions to go to the gym or eat better—most of which are abandoned by February—the health challenges of 2020 have created even more of a...

E-commerce has been growing for the last several years and in 2020 it became a crucial part of the economy. With stores shut down to shoppers earlier this year and at-risk populations still reticent to be out in public for long, e-commerce has offered a...

The holiday season has traditionally benefited brands and shoppers alike, driving some of the highest sales of the year. But, a successful holiday strategy in 2020 is going to require some different approaches. While some are predicting that retail sales will rise 1-1.5 percent, others...

Back in February, experts projected US retail could expect a modest growth of about 2.8 percent this year. That prediction was, of course, before the coronavirus hit. Suddenly, retailers were faced with store closures, stay-at-home orders, and a significantly reduced demand for most non-essential goods....

You never get another chance to make a first impression. This oft-quoted colloquialism is true not only in life, but also in product packaging. This is proven in the difference between a brand name product and a generic version. While the contents might be exactly...

In a world where ecommerce shopping carts are used not only to hold purchases, but to save items they might want in the future, making it easier for a customer to pay for what they are going to purchase becomes crucial. The final step in...