IN-SYNCH News

Last year, shoppers increasingly turned to e-commerce in order to avoid contact in stores, or to find items that are in short supply on shelves of brick and mortar stores. That meant e-commerce retailers were facing challenges and competition as never before. Gaining an edge...

All around the world, people stayed home quite a bit more in 2020 than any other year. From quarantines to working from home, 85 percent of Americans spent more time inside the same four walls. So, it comes as no surprise that many decided to...

ROI is proud to be a Silver Sponsor of the 90 Minds Meeting of the Minds 2021. This virtual event is happening on March 5th and 6th. Please join us for The Meeting of the Minds virtual conference. ROI will have a virtual booth where...

Social media is used by seven out of ten Americans, and by close to half of the global population. In the US, social media users spend an average of two hours and three minutes on social media every day. And, social media channels welcome more...

It doesn’t matter if you’re buying sweets or gifts on February 14; it’s a big holiday for purchasing tasty treats. Approximately 58 million pounds of chocolate are purchased in the week leading up to February 14. And it’s not just given as a gift. More...

Massive shifts in the way we do business and how customers behave will carry over into the future, with many becoming the new pillars of e-commerce. Here are four e-commerce trends in mind for 2021. Video Marketing Remember the days of direct mail campaigns full...

As the health crisis of 2020 ramped up, businesses began looking for alternative ways for customers to pay for necessary goods while limiting the human-to-human interaction and therefore exposure to the possibility of infection. Many essential stores offered a “buy online, pick up curbside” option...

If closing of the business year was a feat for your accounting department due to intercompany reporting, your business may be looking for ways to automate and streamline the process in 2021. Accounting issues are often made clear at month-end and year-end closing, especially in...

Similar to how it feels like the last hour of a cross-country drive is the longest, the shortest and quickest portion of the logistics process—the last mile—is the most crucial. The delivery endpoint for most retailers used to be the brick and mortar store. Customers...

As we move into the new year, there’s an even stronger push for better health in 2021. Beyond the typical resolutions to go to the gym or eat better—most of which are abandoned by February—the health challenges of 2020 have created even more of a...