Are You Losing Customers Because of Out-of-Date Data?

By Ruth Richter • May 15, 2019

In the generation of text messages, Snapchat, and email, it might seem nearly impossible to believe there was a day when one of the main ways to communicate with someone was to write a letter and mail it through the Post Office. Now social media...

Is Your System Equipped for An Increase in Mobile Ecommerce?

By Ruth Richter • May 08, 2019

Remember when all your cellular phone did was make and take calls? Without pre-programmed phone books, you still had to memorize or look up the numbers you needed to call. The screen displayed a phone number, and that was it. The phone was heavy due...

Reach for the Stars: Customer Product Reviews

By Ruth Richter • May 01, 2019

When you make your next reservation for a Saturday night out at a fancy restaurant, you’re probably not thinking about your car tires. So it might seem a bit surprising that one of the most prestigious star ratings in the restaurant business is put out...

Going Green(er) with IN-SYNCH®

By Ruth Richter • April 16, 2019

  On April 22, we celebrate Earth Day, but at ROI Consulting, we work with customers who celebrate Earth Day all year long. These customers work hard to provide environmental services while remaining environmentally conscious themselves. Check out what these three organizations have done, together...

6 Ways Earth Day Has Us Going Green

By Ruth Richter • April 16, 2019

From electric cars to eliminating plastic straws, while “being green” has become caught up in politics, the U.S. has still made some significant strides over the years to be green and environmentally friendly. Given the size of the population in the U.S., it’s not surprising...

How to Prep Your Ecommerce for the Arrival of 5G

By Ruth Richter • April 10, 2019

When most of us hear the phrase “5G,” we’re likely to think of cell phones. Faster speeds, clearer calls, and of course, the need to purchase a new phone in order to get all these perks. But this fifth generation (as in, 5G) of mobile...

Beating the Out-of-State Sales Tax Collection Woes

By Ruth Richter • April 03, 2019

For those of us who watch every penny when we shop, one of the best things about online shopping used to be the lack of sales tax. If you happened to live in a state or county where sales tax was particularly high, every dollar...

How to Win the Customer Support Race with Live Chat

By Ruth Richter • March 27, 2019

Few things can be as frustrating as trying to call a customer service number. First, needing to make the call usually means something is wrong, whether that means your bill is wrong or you paid for expedited shipping only to find out your package wasn’t...

Are You Making Any of These Common Ecommerce SEO Mistakes?

By Ruth Richter • March 15, 2019

Many of us have forgotten what it was like before we could shop online. Now you can order your groceries, pay your bills, send Mother’s Day flowers, and browse for a graduation gift for your nephew without getting off the couch. We’ve been buying things...