Blog

While you might be more likely to see MLB or NHL jerseys while out and about, believe it or not, NASCAR is actually second only to the NFL in reaching the millennial crowd. And even as popular as soccer is worldwide, NASCAR reaches five times...

Growing sales isn’t just about product and sales people. In Part 1, we looked at complementary strategies for increasing revenue in 2019. Pricing also plays a part, and you might be surprised to learn that raising prices isn’t the only option for growing sales. Pricing...

Every company has goals to increase sales. What’s important, however, is to find the right revenue increase strategy for your company, products, and customers. Small businesses in particular have to find the right strategy, whether it’s one initiative or a specific blend of a few....

Whether you run on Dunkin’ or can’t drive past your local coffee shop without spending some bucks, we can all agree that America is one caffeinated nation. According to the National Coffee Association, coffee drinkers in the U.S. consume an average of 3 cups of...

There’s little doubt that Amazon is one of the most popular online retailers, if not the most popular online retailer. With approximately 310 million active customers, the tech giant has 90 million U.S.-based Amazon Prime members and sells more than 12 million products. That seems...

ROI Consulting Will be at Sage Summit 2019! ROI is a Bronze Sponsor of Sage Summit 2019 and we would love to have you stop by so that we can meet you in person.   This year, there are two dates and two different locations....

Automation has not only made our lives easier, it’s made it more fun. A scant few years ago who would have imagined that a little round robot would be vacuuming our floors on a pre-programmed schedule? Likewise, few people could have predicted how far down...

The largest ecommerce site in the world, Amazon, generated $178 billion in sales last year. It owns Whole Foods Market. Approximately 95 million Americans have an Amazon Prime membership. Forty-three percent of teens cite Amazon as their favorite shopping site. And, 90 percent of consumers...

Once upon a time, Amazon only sold books. Touted on radio ads (remember those?) as the world’s largest bookstore, now Amazon is one of the world’s largest retailer companies. Consumers can get everything they’ve ever wanted—and many things they didn’t know they needed—on Amazon. The...

At a recent conference, ThoughtSpot Inc. CEO Sudheesh Nair called data the new crude oil, saying it is useless in its raw form. When crude oil is first drilled from the ground, it comes out in varying viscosity and a color ranging from black to...