Calisson Toys

Calisson Toys is a French brand dedicated to producing eco-conscious, handmade products that are made from natural materials. Calisson products are made with longevity in mind, and they are a brand “based on tradition and quality.” Created in 1961, one of their most popular toys is “Sophie la Girafe,” which is made from natural rubber. They also make a wide range of plush toys as well as gentle soaps. ROI has helped Calisson maintain a large e-commerce store, organized by toy type or line, child age, and even occasion.

Keeping Sophie in stock in all her various iterations is easily accomplished with Calisson’s Shopify e-commerce integration via IN-SYNCH. Real-time synchronized data means that pricing can immediately update for customers versus wholesalers, and Sophie can continue to be a first friend to babies everywhere.